Michael hill -
the new era

Collider Studio was commissioned to create a motion ident for Michael Hill’s new era - A total redesign of their visual branding and logo. Inspired by the fusion of Gold and Onyx, Collider explored a variety of approaches before landing on an elegant gold reveal, emitted from the gold veins running throughout our Onyx. The large particle count and use of strong depth of field produced a refined and premium feel. It was a lot of fun utilizing Quadspinner’s Gaea to create a jade landscape during the R+D phase. I was the lead 3D artist on this project.